Squeezy gel tomato : salty gel for ultra-endurance



The salty taste tomato flavoured Squeezy Gel is a change from the traditional sweet gels.




Greek researchers have been found that swallowing a small amount of water can start the fight against dehydration ... So, in subjects dehydrated, drinking 25 ml of water during exercise tends to increase performance.
Debate still exists on the effect of combined carbohydrate beverages on both fluid availability and exercise performance.

It's time to come back to work!!!

Hello everybody!!We hope that you spent good holidays and that you enjoy our summer vidéo program.
In this last video, you will have information about recovery.
Short duration advertising spots from Accelerade, the Canadian sports food brand.
This video explains how to eat correctly during the preparation of a marathon.
Powerbar prefers to educate its clients during advertising.
This video explains how to fuel correctly during a cycling race.
Come back to the history of Gatorade with this ad video.
David Scott, ironman world champion, shares its knowledge about nutrition before exercise.
The first video is dedicated to an ad for Lucozade : do more!

It's time for holidays for the team of The Sports Nutrition Blog!

Marathon energy bars by Snickers


The company Mars proposes new Snickers bars for sport named “Marathon bars”. Two versions (energy and protein) and seven different flavors are offered for sale.

Powerbar gels blasts free sample


Powerbar made a new energy chews with a liquid gel center.




Maxim launches a very innovative sports bottle

The brand Maxim launched a new and unique bottle. This product is very innovative and will certainly make  a revolution in the world of sports nutrition.

Podium of European VTT trial championship

Gilles Coustellier is the VTT trial European champion 2010...Gilles keeps its title after an hard competition with Kenny Baeley.

Australian researcher tried to develop and investigate the efficacy of a new pre-cooling strategy combining external and internal techniques on performance of a cycling time trial in a hot and humid environment.



Fasting and physical performance


If the human body copes well with short duration fasting, it is not the same for periodic fasting. Even when water intake is allowed, fasting for more than about 12–24 h will generally have negative effects on cognitive and physical performance.

Sodium bicarbonate ingestion and boxing performance.


Boxing is a sport that consists of small intense sequences interspersed with short periods of recovery. Thus, it is a sport for which a pre-exercise alkalosis may be beneficial. This is what we wanted to verify a team of British researchers.